Cámara de Comercio, the Chamber of Commerce in Lanzarote have launched a campaign called Consume en Lanzarote to encourage residents to shop local. The concept is to remind residents that by purchasing from businesses based in Lanzarote they are supporting the island’s economy and employment. The target audience of the campaign are residents who currently purchase online or take shopping trips off the island.
The campaign is supported by CajaSiete and approximately twenty local media companies who are broadcasting the message over television, radio, newspapers and online.
LBA secretary Silvia Garcia Hurtado attended a meeting prior to the launch of Consume en Lanzarote to confirm our support of this scheme, promoting responsible consumer practice in Lanzarote.
More information in Spanish can be found on their website including a dossier for download: Consume en Lanzarote